Background
Lerwick Port Authority is one of NB Communication’s long-standing clients and we’ve carried out several successful digital projects for them since 2008. After going through a major rebrand in 2017, Lerwick Port Authority needed a bespoke website to be created with a range of new features.
Challenge
The previous site included a large amount of information, targeted towards a range of different users. The new site needed to retain this information but list it in a way that was easy for the user to navigate and find what they were looking for.
Some of the pages on the previous site weren’t optimised for mobile viewing, so creating a new website that was fully responsive across different devices was essential.
The integration of a port management information system was a key part of the redevelopment. This would allow live shipping information to be displayed on the website in a user-friendly format.
The previous content management system had been in place for many years and was no longer fit for purpose. A new, up to date system was required that allowed for quick and easy updates of the site’s content.
Solution
The new website provides Lerwick Port Authority with a much-improved look, feel, interface and content management system. The site’s visual design is focused around Lerwick Port Authority’s latest branding and is bold and engaging.
The site’s navigation has been optimised to allow users to intuitively find their way around the site and find the content they’re looking for.
A major upgrade to the site’s content management system has increased the ease of adding and updating content on the site.
A live shipping information page has been added that details the vessels currently in port, as well as expected arrivals and recently departed vessels. This integration of the port management information system means port staff are now able to enter information in a single location.
